Photo stylist laying out products in a flat-lay for photoshoot

Content Creator & Brand Builder

I’m an e-commerce strategist and ROI-driven content creator with a love for online brand building. I plan, produce, and publish content via websites and digital marketing channels to drive brand awareness and generate sales. I can oversee a content strategy from conception into development and through execution, plus report on the results.

Industry Experience: Internal DTC & B2B eCommerce, B2C & B2B email marketing, photo production, and external eCommerce (agency).

What I Do

 

Content Planning

Cue the sticky notes—yes, the real paper kind. I love the challenge of mapping out a year of content. From product launches to holidays, I look into the future (here, I briefly sit down the stickies in favor of a crystal ball) to nail down the what, when, where, and how of a marketing strategy.

  • Content Calendar Creation

  • Email Planning

  • Experience with Asana

  • Social Media Scheduling

 

Digital Marketing

I build and send click-through-worthy emails, post on social platforms, and disperse content via digital marketing channels to turn all of those finalized marketing materials into clicks and conversions.

  • Email Marketing & Reporting

  • Automated Campaigns & Customer Journeys

  • Experience with Mailchimp, Omnisend & Klaviyo

  • Facebook & Instagram Management

Content Creation

From photo and video styling to writing SEO-friendly copy, I create the stuff that transforms calendars into campaigns, ideas into ads, and wireframes into websites. I love working with designers, photographers, and developers to get content from concept to creation.

 

eCommerce

As a member of many small eCommerce teams, I’ve not only been responsible for driving customers to a site but for site management as well. I can do a lot, from creating landing pages and product collections to updating site graphics. Not to mention, I know the secret recipe for a high-converting product page.

  • Experience with Shopify & Squarespace

  • Web Merchandising

  • Experience with Google Analytics

Contact Me

JesseBees09@gmail.com

(757) 814-1869

Downtown Charleston, SC at Sunset

Out of Office

When I'm not committing my time and brainpower to the aforementioned world of digital marketing, I'm highly committed to the pursuit of squeezing as much pure joy out of this life as possible.

There are two essential ingredients in my personal "pure joy" recipe: sun & salt. You can usually find me at the beach, but if not, farmer's markets, breweries, and antique/thrift stores are often on my agenda. Oh, and recently paved parking lots, beware! I've been learning to longboard, and I'm always on the lookout for a smooth place to ride. After sunset, I'm likely off to see live music, shoot pool, or try out a new restaurant in Charleston's culinary scene.